Discussion on the hottest market in Southeast Asia

2022-09-19
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Brief discussion: the Southeast Asian market has become the focus of attention of plastic machinery enterprises. Mr. Wang Junjie, general manager of fuqiangxin Machinery Manufacturing Co., Ltd., said that although affected by the lack of foreign demand caused by the international financial crisis and the European debt crisis, the export of China's plastic machinery has generally declined since last year, but due to the good order receiving situation at the end of the previous year, this part of the order was in large volume in the first half of last year, which increased the proportion of export sales of the company last year, It accounts for about 20% or even about 30% of the sales price

at present, the international markets that fuqiangxin pays more attention to include Brazil, Indonesia, Thailand, Iran, etc., but there is also a part of the market, although the demand is large, due to the common situation of suppliers cutting prices to seize the market, the profits of this part of the market are extremely low, such as Turkey, Egypt, India, etc. In addition, fuqiangxin also has some orders from Europe and America, which are not too much. The European and American markets have high requirements for the safety of the machine, in addition to strong performance and quality, and the walking space of the stable coupling plate is about 1000 mm. The agents of fuqiangxin in the U.S. market can't put down ht150sv, which won the aesthetics award and premium award in the innovative product competition this year, and will vigorously launch this machine in the U.S. market next

there is a certain time difference between the actual orders outside Shanghai and the delivery. At the end of last year, the overall delivery volume did decline. There are many factors that need to be considered in selecting the hydraulic oil used in the oil pump. However, as far as fuqiangxin is concerned, the order receiving situation is good, which makes the proportion of overseas sales increased this year

fuqiangxin's overseas orders have long been under the unified management of Taiwan companies, including the formulation of foreign trade systems and foreign trade strategies, mainly because centralized management can enable the company to respond quickly to some international markets. However, as the second board machine began to be produced in the mainland, the headquarters of fuqiangxin also authorized the foreign trade department of Ningbo Company to be responsible for some international regional markets, including Central Asia, South Asia and the Middle East. Orders in these regions can be directly handled by Ningbo Company. Of course, the system of foreign trade is still formulated by Taiwan companies

in addition, Mr. Cai fake, the marketing director of Zhongshan kejielong Machinery Co., Ltd., whose main business currently comes from China, said that the overseas markets kejielong is negotiating include Indonesia, Pakistan, Syria, Turkey, Vietnam, and other countries that will also have a very far-reaching impact on the raw material structure of the chemical industry

Mr. caifake said that the other two problems in expanding overseas markets are the after-sales service and the quality of their own products, and these two problems affect each other. The follow-up of products sold to overseas markets is a problem, such as the replacement of original parts of automation, the upgrading of program coding, the maintenance of central computers, and so on. This involves another problem, that is, the inherent quality of products. If the inherent technology of products is not in place and the quality is unstable, this will increase the work of after-sales service. Therefore, the quality of its own products and after-sales follow-up are two important prerequisites

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